If youāre on the hunt for Valentineās Day Squishmallows that wonāt cost you an arm and a leg (looking at you, online resellers), youāve come to the right place. As the Squishmallows experts, weāve been tracking Valentineās Day Squishmallows for two years now, and we know the retailers who have new V-Day Squishmallows in stock, how much they cost, and the best Squishmallow deals happening now ā though itās too early for sale prices ahead of Valentineās Day at the moment.
While some Valentineās Day Squishmallows are officially part of the āValentine 2024 Squadā, others are new Valentineās Day editions of original Squishmallows, like Braedon the Teal Triceratops with Hearts and Mila the Elephant with a heart headband. If youāre searching for more rare Squishmallows this Valentineās Day, there are new Sanrio Squishmallows like Hello Kitty, Cinnamonroll, and My Melody. Also, fans will love the $20 Valentineās Day Squishmallows buckets at Target, perfect for V-day gifts for little ones.
I hunted down all the new Squishes I could find for Valentineās Day, plus tips for how to score deals and where to buy the latest editions.
Valentine Squishmallows released in 2024 so far:
*Not Featured Above:
Valentine Deja the Donut ā available in 5ā³
Heart Cookie Caedia the Blue Cow ā available in 10ā³
Pink Chocolate Dipped Scarlet ā available in 8ā³ and 16ā³
Hearth Patch Sager the Dog ā available in 5ā³, 7.5ā³, 8ā³, 10ā³, and 12ā³
Valentine Charles the Pickle ā available in 10ā³
Valentine's Day Squishmallows at Walmart
We spotted three new Sanrio Squishmallows for Valentineās Day at Walmart ā Hello Kitty, Cinnamonroll, and My Melody. These are 8-inch Squishmallows priced at $12.97 at Walmart (or $12.99 at most other stores).
Valentine's Day Squishmallows at Target
We started seeing new Target Squishmallows for Valentineās Day in early January 2024. A single Squishmallow bucket goes for $20, but the Buddy Buckets come with two 7-inch Squishmallow buckets for $25.
Everything to know about Valentineās Day Squishmallows
There are over 300 Valentine Squishmallows and original Squishmallows with special Valentineās Day editions. Some of these characters come back year after year, like Caparinne the Bigfoot and Caedia the Cow. So in addition to the new 2024 Valentineās Day Squishes, youāll find 2023 and older editions online and in stores as well.
All Valentineās Day Squishmallows feature a special red bio tag. Whatās a bio tag? Itās the tag on official Squishmallows that shows their name, story, personality, and āSquishdateā (aka, the day the Squishmallowās design was finalized and ready to be made).
In addition to the official Valentine Squishmallows, a new collection of licensed Squishmallows also drops just for Valentineās Day. There are three new Sanrio Squishmallows for Valentineās Day: Hello Kitty, Cinnamonroll, and My Melody. Plus, youāll find Disney Squishmallows for Valentineās Day, like Stitch (from Lilo & Stitch) with heart-shaped sunglasses.
How much do Valentine Squishmallows cost?
At regular prices, hereās what you can expect to pay for Valentine Squishmallows based on their size and type:
4.5ā³ & 5ā³ Squishmallows ā $5 ā $5.99
8ā³ Squishmallows ā $9.99 ā $12.99
11ā³ & 12ā³ Squishmallows ā $14.99
14ā³ Squishmalows ā $19.99
16ā³ Squishmallows ā $24.99
18ā³ Hugmees ā $24.99
Squishmallow Valentine Pairs ā $10.99
Squishmallows Valentine Buckets (Single) ā $20
Squishmallows Valentine Buddy Buckets ā $25
Some Squishmallows have inflated online prices if theyāre only available from third-party sellers, like Walmart and Amazon Marketplace sellers or Target Plus Partners. You may also see higher online prices when stock is dwindling ā but you wonāt face these problems in stores at official Squishmallows retailers.
Which stores sell Valentine Squishmallows?
Some of our favorite places to shop for Squishmallows are Amazon, Target, Walmart, Walgreens, and Five Below. But youāll find Valentine Squishmallows of varying sizes at any of these stores:
Amazon
Claireās
CVS
Five Below
Target
Walgreens
Walmart
Kroger ā in stores only
Aldi ā in stores only
Costco ā in stores only
Albertsons ā in stores only
Meijer ā in stores only
HomeGoods ā in stores only
TIP: If youāre really in desperate need of certain holiday Squishmallows, you can try eBay or Mercari. But be prepared to pay well over retail prices.
How to Save on Valentine Squishmallows
1. Look for Squishmallows sale prices at Kroger.
Last year, Kroger dropped a 50% off sale on select Squishmallows around Feb. 14, including Valentine Squishmallows. Shoppers could also use the Shopperās card to not only pay the lowest price but to also receive any instant savings promotions and earn fuel points on all purchases. No need for coupons.
2. Pay with your Target RedCard to save 5% on Valentine Squishmallows.
Anytime you shop for Squishmallows at Target, donāt forget to pay with your Target RedCard to save an extra 5%. This is a SUPER easy way to get the lowest prices on Squishmallows compared to regular prices elsewhere.
3. Check for Amazon coupons on Valentine Squishmallows.
Amazon coupons and promo codes can help you save a buck or two (or more) with a simple click. During the first week of January 2024, we spotted an Amazon coupon for $2 off Valentine Squishmallows. Keep an eye out for more deals like these leading up to Valentineās Day 2024.
4. Shop Valentineās Day clearances to save on Squishmallows for next year.
The absolute best way to save on holiday Squishmallows is to shop after the holiday itself. This can automatically save you 50% or more on Valentine Squishmallows that were full price just a few days before.
Last year, Walgreens slashed online prices for select Valentineās Day Squishmallows on Feb. 21, 2023. 8-inch Squishmallows were down to $5 (reg. $9.99) and 11-inch Squishmallows were down to $7.50 (reg. $14.99).
Head to stores like Walgreens, CVS, Target, and Walmart the week after Feb. 14 to score Squishmallows deals like these.
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