The semi-annual Walmart Baby Days event is expected to return Sept. 1, 2025, and new deals will drop weekly. If you’re looking for savings on baby clothing, strollers, bouncers, and more, this is a must-shop event before the holiday season kicks into gear.
Walmart runs this sale twice a year — first in February (through the end of March), and again in September (for about four weeks). The nice thing about the September sale is that it kicks off around the same time as the Target Baby Sale, so there's no shortage of baby deals up for grabs.
But since new Walmart deals drop regularly throughout the sale, it's worth checking back weekly to scope out fresh savings. Sometimes we even find Walmart Rollbacks online ahead of the event.
Download The Krazy Coupon Lady app or text HACKS to 57299 for the latest money-saving tips, deals, and coupons.
Walmart Baby Days is a twice-a-year, multiweek event with deals on baby gear.
Every February and September, Walmart runs a 4- to 6-week sale with discounts of 40% or more on baby gear — including strollers, car seats, nursery furniture, activity centers, baby monitors, and clothing. You’ll see markdowns on brands like Graco, Evenflo, Fisher-Price, and Carter’s.
KCL predicts the fall Walmart Baby Days sale will start Monday, Sept. 1, 2025.
Walmart hasn’t officially announced the dates for their next Baby Days sale, but based on recent years, we predict it’ll run Sept. 1 - 30, 2025.
You’ll also get another shot at this sale next spring, since Walmart typically brings back Baby Days in February too.
How do we make our prediction?
In 2024, Walmart started their Baby Days event on a Sept. 1 and continued the event through the month. Walmart tends to keep annual events on a pretty consistent schedule, especially ones tied to seasonal resets or category pushes like Baby Days.
How to Shop the Walmart Baby Days Sale 2025
Look for baby deals online and in-store.
It's worth shopping for Walmart baby deals online and in-store, especially since you have a full four weeks to score savings.
I'll shop online over taking a trip to the store any day, so I've mostly stuck to Walmart.com during their Baby Days event. In my experience, there's a bigger selection of on-sale items, and you can easily narrow your search with filters.
But that doesn't mean you should ignore the deals in-store. Walmart store prices and Walmart.com prices aren't always equal, and heading to your local Walmart can pay off big during Baby Days.
Check for new deals weekly during the sale.
Walmart drops new discounts every week during their Baby Days event. So the deals you see at the start of the sale won't stick around for the full four weeks.
That's why it's important to check back for new baby deals every week. Walmart may focus on baby clothing deals one week, but have better deals on strollers and car seats the next week.
Aim to save 40% on Walmart baby clothing.
During the Baby Days event, Walmart drops prices on baby clothing from top brands like Carter's, Monica + Andy, easy-peasy, and Honest. And you can bank on savings of up to 40% on onesies, dresses, sleep & plays, and more.
For example, during the last sale, you could buy a 5-pack of Little Star baby bodysuits for $8.67 (regularly $15.94). That brought the price of each onesie down to just $1.73.
Walmart Baby Days vs. Amazon Baby Sale
Both Walmart and Amazon run baby sales with deep discounts on essentials like strollers, car seats, and baby monitors, but they work a little differently.
Walmart’s Baby Days event features Rollbacks and in-store clearance, often leading to deeper discounts on overstocked items. New deals drop weekly, with discounts typically hitting 40% or more on brands like Graco, Evenflo, and Carter’s.
Amazon, on the other hand, runs its Baby Sale all February with rotating Lightning Deals and coupons that can sometimes beat Walmart’s prices. Prime members often get exclusive discounts, making some deals even better.
If you prefer consistent, predictable sales, Walmart Baby Days is the way to go. But if you're willing to track Lightning Deals, Amazon might offer bigger savings on select items. Checking both is the best way to maximize your baby budget.
Related Reading:
Tell us what you think